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Ideas

Robots and Human Interaction

3 June, 2021

Roboticists have been developing ever more capable robots and the pandemic has begun shown us where we might want to use them

NFTs Point to Blockchain’s Future

27 May, 2021

All the news about NFT mania can be confounding, but instead of just shaking your head, think about what it portends for future uses of blockchain

Engaging with Projection Mapping

21 May, 2021

Projection mapping has become increasingly familiar to consumers and more accessible for brands. As our cities reopen, there will be unique opportunities to engage…

Augmented Reality Engagement

12 May, 2021

We've seen increased use of augmented reality in a variety of domains over the past year and as the economy opens back up the use of AR by brands will continue to grow:

Hybrid Events Will Require Innovation

6 May, 2021

It's clear that exhibitors will soon need to incorporate the best features of both virtual and live events. But effectively engaging both audiences calls for some new…

Experience Innovations in AI

14 April, 2021

New AI techniques have improved language processing capabilities. Can brands find more innovative and creative ways to use them?

Should Experiential Activations Read our Minds?

8 April, 2021

Recent advances have renewed public interest in neural interfaces, so should more experiential activations read our minds?

Digital Twins

1 April, 2021

Digital twins – virtual representations of physical things – have broad uses from science to business to entertainment. And they can be used to create really engaging…

Engaging with Computer Vision

25 March, 2021

Creating digital experiences that respond to the movements of people's bodies, faces and hands can be a compelling way to engage your customers

I’m a Techno-Optimist

18 March, 2021

Over the last twenty years our faith in the power of technology to improve our lives has soured. Is it time for techno-optimism again?

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