On (most) Fridays we post here a roundup of interesting things we’ve read and/or posted on social media since the last roundup, generally stories about experiential activations, interactive art, themed entertainment, emerging technologies, advances in scientific research, and other things we find interesting.
Featured Image: Virtual Musician Yameii Online Debuts Immersive Performance in Los Angeles via hypebae.com
NASA’s Artemis I rocket launch will be broadcast live in VR:https://t.co/9UfW5T9P81
— Josiah Hobson (@NYiconoclast) July 6, 2022
by Kristin Hummel via @virtrealitytime#VR #VirtualReality #Space
This year's Tour de France features AR and holograms: https://t.co/52i6yHIRBB
— Acentric (@AceExperiential) July 6, 2022
by @KlyeOnFire via @VRScout #AR #AugmentedReality #Hologram #Cycling
The developer of the role-playing game Genshin Impact is running a promotion with Pizza Hut in China featuring characters wearing employee attire: https://t.co/3JdNRLDp3s
— NYC Spinifex (@SpinifexNYC) July 5, 2022
by Raul Landaverde via @GameRant#Gaming #RPG #China #CustomerEngagement
TIME magazine has staked a claim to valuable real estate in The Sandbox and labeled it 'TIME Square': https://t.co/3V9BI1tGtR
— NYC Spinifex (@SpinifexNYC) July 1, 2022
by @sabrinatoppa via @TheStreet #Metaverse #VirtualWorlds #VirtualRealEstate #NYC #Web3
The metaverse, digital dressing rooms and the future of fashion retail:https://t.co/d3BxcMXmfC
— Acentric (@AceExperiential) July 1, 2022
by @BernardMarr via @Forbes#Metaverse #Fashion #VirtualExperience #VirtualWorlds #DigitalGoods #Commerce
Virtual musician and influencer Yameii Online debuted an immersive performance in Los Angeles:https://t.co/dP0F963QdG
— Acentric (@AceExperiential) July 7, 2022
by YeEun Kim via @hypebae#VirtualHuman #ImmersiveExperience #SocialMedia
Experiences move the needle for your brand — but how can you create an engaging experience when you can’t meet your customers face to face?https://t.co/glhrkIeL26
— NYC Spinifex (@SpinifexNYC) July 6, 2022
by @lydia_vargo via @Forbes#Metaverse #VirtualExperience #CustomerEngagement #NFT #AR #XR https://t.co/ERLN07IaM8
American Express is running an AR treasure hunt game in London featuring giant murals embedded with QR codes and real prizes: https://t.co/Tn5aCf073n
— NYC Spinifex (@SpinifexNYC) July 5, 2022
by @bcarlton727 viia @VRScout #AR #AugmentedReality #ExperientialMarketing #BrandActivation #CustomerEngagement
‘No mere monkey business’ — the creators of Bored Apes are suing artist Ryder Ripps for trademark infringement for his “protest against and parody of” RR/BAYC NFT series: https://t.co/EwG3nORPQP
— Acentric (@AceExperiential) July 5, 2022
by @claire_voon via @TheArtNewspaper#BAYC #NFT #DigitalArt
The esports model of total immersion will shape the virtual future:https://t.co/8PMnNHlpoE
— Josiah Hobson (@NYiconoclast) July 6, 2022
by @DuncanJWardle via @VentureBeat #VR #VirtualReality #Esports
To see stories like this as we find them, follow us on Twitter: @NYiconoclast and @SpinifexNYC