On (most) Fridays we post here a roundup of interesting things we’ve read and/or posted on social media since the last roundup, generally stories about experiential activations, interactive art, themed entertainment, emerging technologies, advances in scientific research, and other things we find interesting.
Featured Image: Immersive Virtual Reality Art Exhibit via digitaljournal.com
Hybrid beauty brand Bakeup wants to do your makeup digitally and IRL — its first offering will be available as a physical product, NFT, and Instagram filter:https://t.co/64m3NNY8dC
— Acentric (@AceExperiential) August 13, 2022
by @thegirlnextdior via @inputmag#NFT #Beauty #Art #Fashion #Metaverse #Makeup
From concerts to virtual dispensaries — how web3 could revolutionize the cannabis industry:https://t.co/YCQpRLN4mk
— Acentric (@AceExperiential) August 14, 2022
by @_webbwright via @TheDrum#Cannabis #Web3 #Metaverse #NFT
Decentraland’s third Metaverse Art Week will go live later this month:https://t.co/zz536vpr61
— Acentric (@AceExperiential) August 15, 2022
by @RossWardrop via @nftevening #Metaverse #DigitalArt #VirtualWorlds #ArtWeek
MTV is opening a virtual experience on Roblox for the VMAs, as it debuts a new award for Best Metaverse Performance: https://t.co/ZbI7OLeBC0
— Acentric (@AceExperiential) August 15, 2022
by @itstheannmarie via @WSJ #Music #Entertainment #Metaverse #VirtualWorlds
Renowned concert photographer Dan Garcia has debuted an immersive virtual reality art exhibit hosted via Spatial, a VR app designed to help artists and brands build their own spaces in the metaverse:https://t.co/rCcxAk37M5
— Acentric (@AceExperiential) August 16, 2022
via @digitaljournal#Metaverse #Music #Photography #VR
PATRÓN, CÎROC, and 818 Tequila filled the summertime demand for an ice-cold beverage while telling brand stories with immersive events that tapped into taste:https://t.co/wpa5amgtk9
— NYC Spinifex (@SpinifexNYC) August 16, 2022
by @shannonthaler via @BizBash#ExperientialMarketing #CustomerEngagement #Spirits
The Metaverse will enhance — not replace — companies’ physical locations:https://t.co/an460RViCV
— Acentric (@AceExperiential) August 17, 2022
by @VBTNK @Richard_Florida & Julia Jacobson via @HarvardBiz#Metaverse #VirtualWorlds #VR #XR #MR #AR
Cadillac is replacing Mercedes as a US Open sponsor — the GM brand will plug its electric Lyriq at the upcoming tennis tournament:https://t.co/BtskKR1VFK
— NYC Spinifex (@SpinifexNYC) August 17, 2022
by @ejschultz3 via @adage#NYC #ExperientialMarketing #Sports #CustomerEngagement #FanEngagement
Hulu is launching an experiential pop-up for the 'Only Murders in the Building' season finale next weekend: https://t.co/ooGRpu1EAs
— NYC Spinifex (@SpinifexNYC) August 17, 2022
by @audreygkemp via @thedrum #Entertainment #NYC #ExperientialMarketing #FanEngagement
A Metaverse and Web3 marketing glossary — key words and terms brands need to know, from DAO to gas to proof of stake:https://t.co/9AkhkhCSrT
— NYC Spinifex (@SpinifexNYC) August 17, 2022
by @asabhiken via @adage #Metaverse #Web3 #Blockchain #VirtualWorlds
To see stories like this as we find them, follow us on Twitter: @NYiconoclast and @SpinifexNYC