These large obelisk like structures were each part of an activation created for the IBM Security Team at Think 2019. Each pillar featured a different story that was displayed via a transparent screen and series of questions to entice participants to interact. Behind the transparent screen were blank models related to the story that would stand as the backdrop to digital content on the transparent screen. It was a fun and challenging design and we brought out expertise of hardware, design, and best user experience practices to create a successful engagement.

We designed, animated and programmed the pillar content for IBM Security.

Client: IBM Security
Event: Think 2019
Agency Partners: George P. Johnson, Spinifex Group